To find the right solutions to today's complex warehousing, real estate, and supply chain challenges, growing companies have three options: hire someone with the expertise you need; train someone on your staff; or enlist help from someone outside your company who already has the skills you need.

Shippers should consider seeking that outside help from a third-party logistics (3PL) provider—but only one that demonstrates the ability to truly understand your unique needs. To develop strategic solutions, 3PLs need to be subject matter experts in multiple areas. They must understand elements of the marketplace shippers don't have the resources or time to focus on.

For example, one critical area of expertise should be a deep understanding of the real estate market. In the past, a company could lay out its needs for a warehouse broker, then practically dictate both terms and price.

You can read the entire article here.